Rejection is Redirection
- Vered Ohanna
- 11 minutes ago
- 1 min read
Rejection is redirection. And sometimes, it's the best business strategy you never planned.
A client recently told me, "I got a no from a company I really wanted. It felt personal."
We've all been there.
But what if that "no" isn’t a stop sign?
What if it's a compass?

As a business coach, I see this often - a deal that falls through, a pitch that gets silence, a client who walks away.
At first, there's frustration, doubt, sometimes even shame.
But through our work together, something powerful shifts.
They begin to see the bigger picture.
They realise what wasn’t aligned.
They get clearer on their values, their offer, their audience.
They refine. They reframe. They rise.
Because rejection, when you process it with awareness and support, becomes redirection toward what actually fits.
👉 The right clients.
👉 The aligned partnerships.
👉 The business path that energises you, not drains you.
If you're navigating a tough "no" right now, take a breath.
You're not failing – you're calibrating.
Trust the redirection.
Your business doesn’t need everyone to say yes.
Just the right ones.
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✨If you're sitting in that uncomfortable space between rejection and clarity - send me a private message.
Let’s turn this into a moment of insight, strategy, and momentum.
✨I help purpose-driven business owners and executives achieve clarity, growth, and aligned success by accessing their mindset, unique strengths, and strategic thinking – through coaching, training, and facilitation, both online and face to face.
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